Globe Media Group announces fresh new website
TORONTO, ON - JANUARY 16, 2024
Globe Media Group, the advertising arm of The Globe and Mail, unveils its new website and domain, globemediagroup.ca. The website features a fresh visual identity and its new brand positioning, "Where ambition meets influence."
The launch empowers brands with the marketing influence of The Globe and Mail and Globe Media Group. The site showcases The Globe's reach, capabilities, and creativity while highlighting how, every day, The Globe inspires people to make a difference.
Globemediagroup.ca has all the essential information, including media kits, opportunity calendars, case studies and creative galleries, combined with a streamlined digital experience that is fast, easy, and insightful. The new website will house an improved thought leadership section with industry ideas and insights, research papers, and access to our insightful newsletter "Globe Next"
As the official Canadian representative of the Cannes Lions International Festival of Creativity, Globe Media Group’s new site will also feature the most essential information about the Cannes Lions program.
The website allows easy access to tasks and tools while delivering high-quality digital experiences that customers expect. With the launch, Globe Media Group is excited to help advertisers connect with 20 million Canadians on another level.
Marcin Zerek, Head of Trade Marketing, The Globe and Mail, said, “As we take the next step forward in Globe Media Group’s brand evolution, our refreshed visual identity comes to life through the launch of globemediagroup.ca. We're excited to support advertisers using our new platform to help show them how to amplify and resonate their brand stories in the ever-evolving media landscape.”
Visit globemediagroup.ca today and begin making your mark in ways that drive the most impact.
About Globe Media Group
Globe Media Group is a media and marketing company that empowers advertisers with solutions and content to influence ambitious Canadians. As the advertising arm of The Globe and Mail, Globe Media Group’s offerings are end-to-end across multiple platforms, including digital, video, podcasts, app, newspaper, and magazines, as well as custom content and special events. Globe Media Group provides unparalleled access to influential audiences within trusted, premium environments, reaching 18.4 million monthly unique visitors through Globe Alliance—a premium digital network of the world’s best news, business, and lifestyle sites. Globe Media Group also connects advertisers to 2.7 million weekly readers of The Globe and Mail, Canada's most trusted news source. Each day, The Globe engages Canadians with award-winning coverage and analysis of news, politics, business, and lifestyle topics.
Source: Comscore Media Metrix Multi-Platform, Jul-Sept 2023 (Q3) Average; Vividata SCC Fall 2023, National, Total 14+
For more information, please contact:
Marcin Zerek
Head of Trade Marketing
The Globe and Mail
437-518-6342